Welcome failure
You should welcome failure in order to succeed. There are two kinds of failure – honourable failure where an honest attempt at something new or different has been tried unsuccessfully and incompetent failure where people fail for lack of effort or competence in standard operations. Make sure people know that honorable failures will not be criticized. Learning about other people’s failures when they tried something innovative and converting these into learning experiences is the first step to success. In a culture that is very risk averse and keen to apportion blame take the issue head on by rewarding honorable failures. Publicly praise and reward those who have had them.








